Stratasan’s Demographic Data: [The Many Reasons] Why We Use Esri

One of Stratasan’s most powerful assets is our demographic/psychographic data [Especially now that their Tapestry Segmentation was updated this year and is better than ever!]. Using this data in tandem with our state, federal, and proprietary datasets we create actionable healthcare market intelligence from the block group level to the national level. What you might […]

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Stratasan: An Intern Experience – Chelsea Derer

I am a senior at Vanderbilt University and recently finished a summer internship at Stratasan. In my time there I learned an incredible amount and am so appreciative of the opportunity I had to work at a wonderful company with amazing people. Advice I received prior to my internship was extremely helpful in making it […]

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2014 Tapestry Segmentation Data: Why We’re Excited

At this year’s Esri User Conference in San Diego the biggest psychographic news of the year was finally presented. That’s right, folks, the completely overhauled and revamped Tapestry Segmentation dataset has finally been released into the wild. And nobody was more excited about this than our team at Stratasan! The new tapestry data still operates […]

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For-Profit Hospital’s Medicare Top 100 DRGs – Analyst Study

A security analyst recently released a report entitled Hospital Market Share Gains and Losses Medicare Top 100 DRGs on June 10, 2014.  CMS recently released the top 100 DRGs for Medicare beneficiaries. The analyst makes several interesting assumptions and/or conclusions from the data. We agree with the analyst’s assertion “that increasing market share is an important metric […]

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Stratasan Adds New President

Stratasan is excited to welcome new company president Marshall Martin to the team.  Marshall joins Stratasan having previously served as COO of Nashville based technology companies Juris and PureSafety. “Marshall is the right addition to lead the management team and to help us accelerate Stratasan into the net phase of growth,” said Jim Phillips, chairman […]

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Q & A with Marshall Martin

Tell me a little bit about your background and previous work history. I am a graduate of The University of Tennessee at Chattanooga with a BS in Accounting.  I served as Corporate Controller for Olan Mills Portrait Studios and VP/General Manager for US Express Dedicated Services.  I served as COO for Juris Software, and most […]

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Medicare Provider Utilization and Payment Data: Physician and Other Suppliers

Last week when CMS released the public data set, the Medicare Provider Utilization and Payment Data: Physician and Other Supplier Public Use File (PUPD for short), most of the articles primarily focused on the top ten physicians with the highest charges.  The focus was on sensationalism and in general missed the main point of this […]

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Hospital Market Share: ZIP Code or County?

Do you calculate your hospital market share by ZIP Code or by County? Come to find out even if your answer is ‘by county'; you are likely using ZIP Codes. When patients register at a hospital, physician’s office, surgery center or outpatient imaging center, their address is provided with ZIP code, not county.  Many state […]

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Webinar: Psychographics

Hospital Strategic Planning: Psychographics Speaker: Lee Ann Lambdin – VP of Strategic Planning, Stratasan Join Lee Ann Lambdin for a 30 minute educational webinar to analyze the psychographics of your market. This webinar will discuss how the psychographics of your patients and your community tie into your market assessment. We will also discuss some characteristics of different LifeMode […]

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Webinar: Industry & Business

Hospital Strategic Planning: Health Status Speaker: Lee Ann Lambdin – VP of Strategic Planning, Stratasan Join Lee Ann Lambdin for a 30 minute educational webinar to analyze the business & industry of your market. This webinar will discuss the importance of understanding business & industry as a part of your market assessment. What you will […]

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